Introduction:

This week’s media literacy assignment pushed me to use the creative part of my head. Instead of editing images like last class, we were tasked to create a video advertisement for a hypothetical product. Inspired by the innovative mind of Tony Stark, the engineering genius of Hacksmith, and the elegant designing of DIYPerks, I thought of creating the Repulsor Wireless Charger—a sleek, futuristic charger that embodies the cutting-edge technology and aesthetics of my favorite creators.

The Product Concept - Repulsor Wireless Charger:

Imagine a wireless charger that looks as if it were designed in Stark Industries—a device that not only powers your smartphone but does so with the futuristic design and functionality of Iron Man’s repulsor technology. The idea is simple yet very captivating:

• Futuristic Design: Its form is that of a basic arc reactor, glowing subtly on your desk.
• Smart Functionality: It adapts its charging speed based on your device’s needs, while also featuring ambient lighting effects.
• DIY Spirit: While keeping Hacksmith’s Industries practical ingenuity and DIYPerks’ way of creating aesthetic builds, the concept is designed to be visually engaging, yet simple enough to assemble from readily available components (if one were to prototype it and NO I will not be prototyping this anytime soon - I will consider it though after my second year).

The Creative Process:

To bring this concept to life, I used a variety of online resources and creative tools:

• Video Snippets: I sourced short video clips and inspirational moments from Tony Stark scenes, Hacksmith’s gadget builds, and DIYPerks’ design tutorials. These snippets were carefully curated to basically evoke the tech-savvy feel behind the Repulsor Wireless Charger.
• Editing Tools: I only relied on free online video editing software, such as InVideo, for assembling the core of the video. I then used CapCut for the final touches—adding smooth transitions, text overlays, and subtle sound effects to emphasize the futuristic vibe.

Media Literacy in Action:

This assignment was not just about creating a video—it was about understanding how media literacy helps us communicate our ideas effectively. By only repurposing and re-editing existing content:

• I learned how to blend inspiration from multiple sources while ensuring the final product is both original and reflective of my creative vision.
• The process highlighted the importance of respecting intellectual property while creatively transforming it.
• It also reinforced how a strong online presence can be built through thoughtful, well-crafted digital content.